DENTAL DIGITAL LAUNCH & MARKETING
NEW PATIENT LEAD GENERATION
Client: Addison Dental
Industry: Healthcare
Horizontal Capabilities:
General Preventive Dentistry
Restorative Dentistry
Cosmetic Dentistry
Periodontal Care

The Brief: Website, CRO, SEO & PPC
Addison Dental, a new dental practice, approached Webtage to help launch its digital presence and generate new business by promoting them via paid ads and SEO.
We launched Addison Dental online by creating a fully customized website optimized for conversions & search engine visibility. SEO & Google Adwords campaign worked to bring regular leads for the new dental practice.
We achieved pop search visibility for 80% of high traction keywords within 12 weeks of SEO and a 15% conversion rate on Google Adwords campaign resulting in a quick inflow of new patient leads.
Results?

500%

250%

15%
Project Details
Startup Launch & Marketing Strategy

Launch of the new dental practice through a branded website optimized for conversions through trust building elements and landing pages designed for a friction-free experience.
Lead generation through conversion optimization strategies, on-page, and off-page SEO .
Paid Search Ad Campaign to bring in regular leads to the company, with a 15% conversion rate, an average of 15-20 new patients leads/month, and a 75% reduction in cost per conversion.
The Process
User experience optimization, thorough competitor and keyword research along with cross-channel marketing strategies, led to top search visibility. The website, which saw Page 1 search engine ranking position after 7 weeks of SEO activity also witnessed a 500% increase in targeted traffic.

Smart strategies and data driven Google Adwords resulted in a outstanding click through rate and a 15% conversion rate.
